Wala is a FinTech company that has set out to solve this global problem by engaging users with a digital financial platform that provides all of the financial and transactional services a consumer needs. The Wala Financial Platform was spawned from an online community of over 1 million emerging market consumers who became members to improve their financial well-being and obtain free financial services. This community grew through an incentives and rewards program designed to improve financial behavior. Now, on the path to financial prosperity, the users are ready for the free financial services to be offered through the Wala Financial Platform.